In-Depth Understanding and Optimization

Engaging content, search engine optimization, and targeted distribution must be linked to a systematic review of behavior and activity that surrounds each effort. In short, you did all this work; how did it do? We bring it all together in weekly reports to help you understand which activities impacted traffic, leads and sales – and how your site can be optimized for better business results.

Weekly Reports

We track over 40 different statistical events and analytics to deliver you the following reports:

About Your Site:

• Which campaigns, programs, keywords, and referring websites are delivering leads and sales to your site.
• How your social media efforts are engaging your target audience.
• Visitor segmentation report which isolates and analyzes specific subsets of your traffic.
• Specific visitor IP addresses (even company name when discernible), geographic locations, browsing data, visitor history, visitor paths, arrival and departure points.
• Three types of heatmaps, which show exactly who’s clicking where on your site.

About Your Rankings:

• Your website’s positions on multiple search engines, including country specific and vertical searches. Helps to measure effectiveness of your SEO campaign.
• Monitors links to your site and notifies you of new links from high ranked sites. Such links increase your site ranking for search engines.
• Monitors and notifies you of Google PageRank changes.
• Monitors amount of web pages indexed by search engines.