Business marketers should choose Google over Twitter

Thursday, July 14th, 2011

If you’re a marketer for a small or mid-sized business and you’re not on Twitter yet, don’t fret. And don’t open an account now. Actions by Google in the past two weeks have decreased the importance of Twitter. And over time, Twitter’s importance will likely diminish. (Or, we could all wake up tomorrow, look at Twitter and ask WTF? But that’s just wishful thinking.)
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Quick tips to succeed on Google’s local search.

Friday, January 7th, 2011

Quick Tips: If your business relies on local traffic, the following provides quick tips for optimizing your ranking on Google’s local search results. Make sure you have these fundamentals down before moving to more advanced efforts. 1) The most obvious but most important: Claim and validate your local listings on Google, Bing and Yahoo, and fill out your local business profile pages completely. If you haven’t done this, stop reading and go do this right now.

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